Cumbre Awards
A Celebration of New Mexico's PR Professionals
Join us for 2026 Cumbre Awards event!
The Pinnacle of PR & Communications
Friday, September 25 | 5:30-8:00 p.m. | Embassy Suites by Hilton Albuquerque
REGISTER TODAY!
Each year, the NMPRSA shines a spotlight on the most innovative, strategic, and effective PR campaigns and tactics from across the state. The Cumbre Awards are more than a trophy — they’re a celebration of creativity, strategy, and results. Whether you’re an in-house team, agency, freelancer, or student, this is your platform to showcase how your work is moving the needle for clients, communities, and causes.
STRATEGIC COMMUNICATIONS SUMMIT (8am to 3:30pm)
For those interested in a highly-focused professional development opportunity, you're invited to attend the Strategic Communications Summit starting at 8:00 a.m. Learn more about leadership in public relations, emerging industry trends and the rapidly changing communications landscape. When you register for the Cumbre Awards event, you'll receive a $25 discount code to attend the daylong Summit.
Got Questions? We’re here to help!
- Steve Carr at [email protected] or
- PRSA New Mexico – [email protected]
2026 Cumbre Awards Sponsor opportunities
As a sponsor of the 2026 Cumbre Awards, your organization will be recognized as a catalyst for innovation in our profession and a champion of purpose-driven advancements in public relations and communications. You’ll receive premier exposure and the opportunity to directly engage with other changemakers shaping the future.
Sponsor levels and benefits:
APEX SPONSORS: Reach the highest point of visibility and leadership by aligning your brand with New Mexico's premier celebration of public relations and communications excellence.
Investment & Benefits ($2000):
- Company logo and website link on NMPRSA website for one year.
- Acknowledgment in printed and online event promotions prior to, during and after the event (logo included when feasible).
- Recognition in the news release of the award winners after the event.
- Sponsor acknowledgment in social media prior to and after the event (at least 4 instances).
- Full page ad in the Cumbre Awards program.
- Signage featuring company logo at the registration table.
- Opportunity to distribute promotional material at event.
- Recognition during the event’s opening remarks by the PRSA President.
- Full table for eight with company logo featured at the table, and designated attendees receives a nametag recognizing the level of sponsorship.
PEAK SPONSOR - Elevate your organization's presence while demonstrating your commitment to advancing the profession and recognizing outstanding communicators.
Investment & Benefits ($1,500):
- Company logo and website link on NMPRSA website for one year.
CREST SPONSORS - Make your mark by investing in a celebration that honors innovation, creativity, and excellence in communications.Keeping our purpose alive—strong, vital, consistent.
Investment & Benefits ($1,250):
Put your support of New Mexico's PR professionals on display. Purchase ad space in the Cumbre Event program.
Program Ad Pricing:
$1,000 full page (8.5 x 5.5) |$500 ½ page | $250 ¼ page
Submit artwork to [email protected] by Friday, Sept. 4
Specialty table packages:
$700 per table [6 tickets + ½ page program ad | valued at $950.00]
Host to the 2025 award winners and their guest. Purchase table at registration.
- The Ted B. Sherwin Founders Table (view past winners)
- Jennifer Riordan’s Table for Community Service (view past winners)
- The Diversity, Equity & Inclusion Table (view past winners)
- Hirst Vista Visionaries Table (view past winners)
Other sponsorships:
- Entertainment & décor sponsor (includes ¼ page ad): $300
- Spirit sponsor (includes ½ page ad, promotional materials during reception): $700
